Apple's 2026 Product Launch: iPhone Duo, iPhone 18 Pro, Watch Series 12, and Ultra 4 Revealed
This year's Apple event was filled with excitement and innovation. Apple showcased its first-ever folding iPhone alongside the highly anticipated iPhone 18 Pro and iPhone 18 Pro Max, both boasting significant camera advancements. The event also marked the launch of the new AirPods without the previous gap in features, and the latest iterations of the Apple Watch, which Apple claims provide unmatched heart rate tracking accuracy. Let's dive into the details of these remarkable products.
Apple's 2026 iPhone event is now over, and it showcased an exciting array of devices. Notable among them is Apple's highly anticipated folding iPhone, a product that exemplifies their commitment to refinement and innovation, even if they arrived late to the market.
The iPhone 18 Pro and iPhone 18 Pro Max were introduced, featuring a new main camera lens with a versatile variable f/1.5 to f/4.0 aperture, enhancing photography options for users.
The latest non-Pro AirPods have made their debut as well, priced at $129, and intriguing no longer with respect to Active Noise Cancellation (ANC), which is now standard. Users looking for advanced features, such as a wireless charging case and touch controls, will need to opt for the $149 model.
Additionally, Apple introduced the Watch Series 12 and Watch Ultra 4, equipped with the new S11 system-on-chip (SoC) and heart rate monitoring every 5 seconds, positioning these wearables as the leaders in health tracking accuracy.
Apple iPhone 18 Pro Max
| Specifications |
| Announcement |
| Available from September 18, starting at $1,300 |
| vs. iPhone 17 Pro Max |
| vs. iPhone 18 Pro |
| vs. Galaxy S26 Ultra |
| vs. Pixel 11 Pro XL |
Apple iPhone 18 Pro
| Specifications |
| Announcement |
| Available from September 18, starting at $1,200 |
| vs. iPhone 17 Pro |
| vs. iPhone 18 Pro Max |
| vs. Galaxy S26 |
| vs. Pixel 11 Pro XL |
Apple iPhone Duo
| Specifications |
| Announcement |
| Available from September 18, starting at $1,999 |
| vs. Galaxy Z Fold8 |
| vs. Galaxy Z Fold8 Ultra |
| vs. Pixel 11 Pro Fold |
| vs. Razr Fold |
Apple Watch Ultra 4
| Specifications |
| Announcement |
| Available from September 18, starting at $799 |
| vs. Watch Ultra 3 |
| vs. Galaxy Watch Ultra2 |
| vs. Huawei Watch Ultimate 2 |
