Apple has officially launched the highly anticipated iPhone 18 Pro and iPhone 18 Pro Max, following a successful announcement last week. After a six-day pre-order window, these new flagship devices are now available for purchase in a first wave across 65 countries, with a second wave planned for later this month.
The countries included in the initial release are Australia, Canada, China, Colombia, France, Germany, India, Japan, Malaysia, Mexico, Singapore, South Korea, Thailand, Turkey, the UAE, the UK, the US, and Vietnam, among others. An additional 20 countries will gain access to the new models starting on September 25.
Apple iPhone 18 Pro • Apple iPhone 18 Pro Max
Customers who pre-ordered their devices will begin receiving their iPhones today. Additionally, the new devices are available for purchase through Apple’s online and physical stores as well as various third-party retailers and carriers.
Apple iPhone 18 Pro
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256GB 12GB RAM
$ 1,250.00
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512GB 12GB RAM
€ 1,699.00
Apple iPhone 18 Pro Max
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256GB 12GB RAM$ 1,350.00
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1TB 12GB RAM€ 2,349.00
Below is a comparative table outlining the pricing of both models in various key markets:
| iPhone 18 Pro (256GB) | iPhone 18 Pro Max (256GB) | |
| US | USD 1,199 | USD 1,299 |
| Germany | EUR 1,449 | EUR 1,599 |
| UK | GBP 1,199 | GBP 1,299 |
| India | INR 164,900 | INR 179,900 |
| China | CNY 9,999 | CNY 10,999 |
| Japan | JPY 219,800 | JPY 239,800 |
Notably, the prices for the iPhone 18 Pro and 18 Pro Max have increased by $100 in the US and €150 in Europe compared to last year's models. In the UK, the price has risen by £100, while Indian customers will face a hike of INR 30,000. Buyers in China will see an increase of CNY 1,000, and Japan experiences a JPY 40,000 rise.
Additionally, the iPhone Duo is expected to be available for pre-order in the same regions starting October 16, with shipments commencing on October 23. A further expansion to 28 additional countries is slated for October 30.
