New rumors suggest a smartphone brand will soon debut in India, specifically Fire-Boltt venturing into the smartphone market.
Having captured 9.7% of the Indian smartwatch market in 2025, Fire-Boltt aims to compete with established players by offering 'affordable and reliable' devices. The smartphones will be marketed under the Boltt brand, keeping the Fire brand exclusive to wearables.
The initial lineup will consist of two or three models, all expected to be powered by Unisoc chips, and priced under INR 20,000 (approximately $211). We might see the first reveals as early as next month.
Details about the new devices remain scarce, but with its existing logistics and distribution channels from its wearable segment, Fire-Boltt appears well-equipped for a smooth launch. We will provide updates as more information becomes available.
