Poor iPhone Air Sales Lead Chinese Brands to Drop Ultra-Slim Phone Plans

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The iPhone Air has experienced disappointing sales, reportedly discouraging several Chinese manufacturers from pursuing their own ultra-slim phone designs. According to a DigiTimes report, prominent brands such as Xiaomi, Oppo, and vivo have cancelled plans to launch slim and lightweight smartphones aimed at competing with the iPhone Air.

iPhone Air’s poor sales have discouraged Chinese makers from slim phones

The report further reveals that Apple’s key supplier Foxconn has scaled back its iPhone production lines, while Luxshare has completely ceased manufacturing iPhones. Recently, the lead designer of the iPhone Air departed from Apple, and the company has reportedly delayed the release of its successor model.

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The challenges with ultra-slim phones are not limited to Apple. Samsung’s Galaxy S25 Edge is reportedly underperforming in sales, leading the company to cancel plans for its successor.

Source (paywalled)

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