Xiaomi has released its Q3 2025 financial results, showcasing continued robust growth across several core business segments. This marks the company’s fourth straight quarter surpassing CNY 100 billion in revenue, underscoring its expanding market presence and diversified portfolio.
The smartphone division remains a pillar of Xiaomi’s success, with global shipments reaching 43.3 million units—representing the ninth consecutive quarter of growth. Xiaomi holds a position among the top three smartphone manufacturers worldwide and ranks second in the highly competitive Chinese market.
In terms of revenue, the smartphone segment generated CNY 46 billion this quarter. Demand was particularly strong in the mid-to-high price segment (CNY 4,000 to 6,000, approximately $560 to $845), which accounted for 18.9% of shipments, marking a 5.6 percentage point increase year-over-year.
The recently launched Xiaomi 17 series has outperformed expectations, with sales exceeding the Xiaomi 15 series by nearly 30%. Notably, the premium Xiaomi 17 Pro and 17 Pro Max models make up over 80% of the series’ unit sales, reflecting strong consumer preference for higher-end devices, while the base Xiaomi 17 represents under 20%.
Beyond smartphones, Xiaomi’s TWS earbuds have climbed to the #2 position globally and hold the top spot within China. Meanwhile, Xiaomi tablets secured a spot in the global Top 5 and rank within the Top 3 domestically.
Xiaomi surpasses CNY 100 billion revenue in Q3; smartphone and EV sectors fuel company growth
Xiaomi’s smart home ecosystem is thriving, now supporting over one billion connected IoT devices worldwide. Revenue from IoT and lifestyle products increased 5.6% year-over-year, reaching CNY 27.6 billion.
The electric vehicle (EV) division achieved a major milestone by reporting its first profitable quarter, contributing to a combined revenue of CNY 29 billion across “smart EVs, AI, and other initiatives.” Although the company did not provide a detailed breakdown, these areas collectively generated CNY 700 million in net income.
Quarterly EV deliveries exceeded 100,000 units for the first time, hitting 108,796 vehicles—up significantly from 81,302 units in Q2. October alone saw 40,000 deliveries, with the Xiaomi YU7 propping itself up as China’s top-selling SUV for the month.
In the first nine months of the year, Xiaomi invested CNY 23.5 billion in research and development, including a 52.1% increase to CNY 9.1 billion in Q3 alone. The company now employs a record 24,871 R&D staff. Furthermore, Forbes recognized Xiaomi as one of the World’s Best Employers of 2025, marking the third time the company has earned this distinction.
