Apple's latest release, the iPhone Air, was anticipated to shake up the smartphone market, but early signs suggest it might be on a steep decline similar to its predecessors, the Plus and mini models. What’s surprising is just how severe the situation appears to be.
General public shows little enthusiasm for the iPhone Air
Public interest in the iPhone Air seems noticeably low. According to a recent poll, a vast majority — 66.1% of voters — expressed that they neither own nor desire the iPhone Air. Only 15.7% indicated they do not own one but want to get it. Meanwhile, of those who own the phone, 16.3% love it, and a very small 1.9% admit they don’t like it.
Poll: Do you own an iPhone Air?
Apple slows production amid poor demand
Reports indicate that Apple is cutting back on iPhone Air production due to underwhelming sales figures. This pattern echoes what happened with previous models like the Plus and mini, signaling that the Air might soon meet the same fate. Apple remains aware of this challenging market reception.
Looking ahead, there are concerns that the iPhone Air could be discontinued within the next few years, just like the Plus and mini lines were. Meanwhile, Samsung appears to be making similar decisions, as rumors suggest the Galaxy S26 Edge has already been cancelled due to sluggish sales.
Prospects for the future: A battery breakthrough is key
Despite current struggles, there remains hope for both the iPhone Air and the Galaxy S26 Edge if Apple and Samsung can deliver advances in battery technology. Improving battery life could be the critical factor to make these devices more appealing, rather than relying on gimmicks that consumers aren’t looking for.