Apple recently made a mistake that resulted in a few lucky buyers snagging a 4-pack of Apple AirTags at an incredible price of $29. This deal offered a 70% discount off the regular price of $99 and even beat Amazon's pricing for the same product. Some savvy consumers quickly recognized the error and capitalized on what appeared to be a great sale by Apple.
Online Store Blunder
The pricing error occurred on the online Apple Store, where the 4-pack of AirTags was mistakenly listed at $29 instead of the usual $99. While the upcoming holiday shopping season and the potential launch of second-generation AirTags could have justified a price cut, there were indications that the steep discount might not be intentional.
Despite efforts to rectify the error, Apple was forced to honor the $29 price for some buyers. However, the company eventually corrected the pricing on the website and started canceling orders made at the incorrect price.
Customer Reactions and Policies
Customers who managed to purchase the 4-pack at the discounted price were delighted, but many others had their orders canceled or saw the price adjusted back to $99. According to Apple's store policies, the company reserves the right to refuse or cancel any order or adjust order quantities as deemed necessary.
While some lucky individuals were able to secure their AirTags at a bargain, others may have to wait for potential future releases or promotions to get their hands on the popular accessory.
