Samsung Galaxy Z Fold 7 has shattered sales records in Western Europe, surpassing its predecessors and demonstrating the power of a top-quality smartphone.
Samsung Galaxy Z Fold 7 Leads the Foldable Smartphone Market
Samsung Galaxy Z Fold 7 has achieved a remarkable milestone by selling over 250,000 units in Western Europe, making it the fastest-selling book-type foldable smartphone in the region. According to Counterpoint Research, this latest model has outperformed all previous Galaxy Fold versions and outshined competitors like Google and Honor. Reports from South Korea had hinted at the success of the Samsung Galaxy Z Fold 7, and the recent sales figures confirm its outstanding performance. Compared to the previous model, the Samsung Galaxy Z Fold 6, the current generation has sold more than double the number of units.
The Galaxy Z Fold 7 has become the best-selling model in the series. | Image Credit - Counterpoint Research
The sales figures of the Fold 7 have surpassed the previous best-seller in the series, the Galaxy Z Fold 4, by over 70%. Counterpoint Research suggests that this new model is successfully mainstreaming foldable smartphones in Western Europe.
The Success of Samsung Galaxy Z Fold 7 - The Key Upgrades
For keen observers, the reasons behind the immense success of the Samsung Galaxy Z Fold 7 are apparent. Samsung has introduced significant enhancements to the device, making it more appealing than ever, even when compared to rivals like the Pixel 10 Pro Fold and Honor Magic V5.
After years of incremental improvements, the Samsung Galaxy Z Fold 7 marks a significant leap forward, closing the gap with its competitors. It stands out as Samsung's thinnest and lightest book-type foldable phone yet, equipped with an upgraded camera module and innovative Galaxy AI features. Samsung has evidently succeeded in bringing foldable smartphones to the masses with this latest offering.
Jan Stryjak, Associate Director at Counterpoint Research, September 2025
Surprising Success of Samsung Galaxy Z Fold 7
When first introduced, many were skeptical about the Samsung Galaxy Z Fold 7. Despite receiving accolades in reviews and boasting promising specifications, doubts lingered about how much better it could truly be. Yet, the sales performance of the device has exceeded all expectations, establishing it as a groundbreaking success in the smartphone market.
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