iPhone 17 has revolutionized the smartphone industry with its upgraded features. The new minimum of 256GB storage and 120Hz ProMotion display has set a new standard for flagship phones. This advancement not only benefits Apple users but also puts pressure on Android competitors to improve their devices.
Apple meets consumer demands
Apple's decision to start all iPhone 17 models with 256GB storage addresses a long-standing request from users. The elimination of the 128GB storage tier in the base models demonstrates Apple's commitment to meeting consumer needs. Additionally, the inclusion of the 120Hz ProMotion display in the standard iPhone 17 and iPhone 17 Plus enhances the overall user experience, bridging the gap with rival Android devices.
The industry-wide impact
Apple's move to 256GB base storage sets a new industry standard. | Image credit — Apple
While the enhancements in the iPhone 17 lineup cater to Apple users, they also create a ripple effect across the smartphone market. Competitors such as Pixel 10, Pixel 10 Pro, Galaxy S25, and Galaxy S25 FE may feel compelled to match or surpass Apple's storage offerings to remain competitive. This shift raises the bar for all flagship phones, benefiting consumers with increased storage options and improved display technology.
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The era of 256GB standard storage
Apple's bold decision to set 256GB as the new standard storage option in base models signifies a significant industry benchmark. This move pushes manufacturers to prioritize user needs and deliver higher storage capacities as a standard feature. Additionally, the integration of the 120Hz ProMotion display in all iPhone 17 models establishes a new premium standard for smartphone displays, prompting competitors to elevate their screen technology offerings.
Is Apple credited with establishing 256GB as the new storage standard in base models?
Apple's bold steps with the iPhone 17 signal a positive shift towards consumer-centric advancements. By introducing higher storage options and advanced display technology, Apple sets a new benchmark for premium smartphones. This move not only benefits Apple users but also encourages innovation and competition among Android manufacturers, ultimately raising the overall quality of smartphones in the market.