The global smartphone market is set to experience a significant increase in shipments by 1% year-over-year, largely driven by the accelerated 3.9% growth of iOS devices, according to recent reports. This surge in iPhone sales is expected to shake up the industry and potentially change the dynamics of the global smartphone market.
Market Dynamics
Despite ongoing tariff volatility, smartphone vendors are forging ahead with their diversification and production strategies to meet the rising demand for devices. While certain regions, such as China, may experience a slight decline, most markets are projected to witness growth, with the US, Middle East, Africa, and Asia Pacific (excluding China) leading the way.
Future Trends
The advent of foldable phones, epitomized by devices like the Galaxy Z Fold 7 and Oppo Find N5, has sparked a new wave of innovation in the smartphone industry. Speculation about Apple's upcoming iPhone Fold has only added to the excitement, prompting analysts to rethink their forecasts and anticipate further disruptions in the market.
Worldwide smartphone shipments forecast - IDC