Boost Mobile was acquired by EchoStar after replacing Sprint as the fourth-largest carrier in the US to maintain competition in the wireless market. However, since the acquisition, Boost has been losing subscribers, prompting EchoStar to explore new strategies to boost its performance.
Potential deal with Verizon MVNO
Reports suggest that EchoStar is considering a partnership with a Verizon MVNO to breathe new life into Boost Mobile. This collaboration could bring fresh ideas and resources to enhance Boost's offerings and attract more customers.
Boost Mobile has been criticized for its prepaid approach in a postpaid market. | Image credit-Unknown
As EchoStar faces challenges in turning around Boost's performance, a potential alliance with a Verizon MVNO could inject new energy and innovation into Boost Mobile, positioning it for future success.
