Why I Am Excited for the Pixel 10 Event

your best. I want what's actually the best. And you let me down, year after year. That's why I am dreading the impending Pixel 10 announcement, though, to its credit, Google does manage to announce interesting software-based stuff at least.

Why can't smartphones be exciting again?

That said, advancements appear to have plateaued. Foldable phones and under-screen cameras are perhaps the only real innovations we have seen in a long time, and these, too, haven't reached maturity. Most companies never adopted the latter, and it has been ditched by Samsung as well.

Pursue the things that matter

Fold 7 should have retained S Pen support.

Phone makers chase flashy features instead of things that will actually make our lives better. Most phones can barely last a day without a mid-day charge, and many manufacturers have still not nailed the basics, causing batteries to fail and displays to glitch a few years into ownership.

AI belongs in the background

Pixel 10 and Pixel 10 Pro Fold will likely be minor upgrades, though Google will probably try to jazz things up with AI-related announcements, but if we are being honest, has AI meaningfully changed how we use our phones?

Make tech accessible

Foldable phones are great, and every time I wonder why I don't have one, I am instantly reminded. They are unjustifiably expensive, and many might have bitten the bullet if not for the product's fragility.

Pixel 10 event: More sameness

Pixel 10 event, and likely the iPhone 17 event, along with any event in between and after that, is guaranteed to be pretty much the same. And that's because the phones themselves are so similar. So, go on, mark your calendars for the Pixel 10 announcement, and let's see what surprises Google has in store.