Apple has collaborated with OpenAI and Anthropic to improve Siri by implementing custom models of Claude and ChatGPT on the company's private servers. There are discussions within Apple about the possibility of abandoning its existing in-house Foundation Models in favor of these external solutions. This strategic move aims to enhance Siri's capabilities and bring Apple up to speed in the competitive field of AI technology. Additionally, Apple is considering acquiring Perplexity AI for Siri, which could potentially power a new search engine on Safari in the future.
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Apple Intelligence is a service that prioritizes user data privacy, and this collaboration with OpenAI and Anthropic aligns with that commitment.
Apple faces stiff competition from the Galaxy S25 series, which outperforms the iPhone 16 in terms of AI capabilities. To stay relevant and competitive, Apple needs to enhance Siri using advanced models like ChatGPT and Claude. This strategic move is crucial, especially with upcoming products like AR glasses on the horizon, where AI integration is essential for success.
