Google has disabled the Unsubscribe feature for Google Messages users in the US, making it harder for users to stop receiving unwanted messages from businesses. The change affects both RCS and SMS/MMS chats with businesses using shortcodes.
The Unsubscribe option, previously located at the bottom of the chat, can now only be accessed through the menu. This alteration has raised concerns about an increase in spam messages flooding users' inboxes.
