Apple iPhone users have relied on Siri for years, but a new report suggests that could change soon. According to sources at Bloomberg, Apple is considering giving users the option to switch to a different voice assistant, such as ChatGPT, Amazon Alexa, or Google Gemini, on their iPhones.
The report highlights Apple's struggles with implementing artificial intelligence, citing concerns about user privacy and the delayed rollout of Apple Intelligence. This has led to discussions within the company about potentially reorganizing teams and introducing third-party AI assistants, including a mention of ChatGPT.
This potential shift in Apple's approach to AI could also be influenced by EU regulations that prioritize user choice and access to services. While the decision is still in the exploratory phase, it signals a significant departure from Apple's traditional stance on exclusive use of its own services.