Verizon's Strategy to Retain Customers After Price Hikes

Verizon experienced a higher churn rate in the first quarter due to price hikes, prompting the company to implement a plan to prevent further customer attrition. With the use of AI technology, Verizon aims to enhance customer experience and reduce cancellations. The company is also offering a three-year price guarantee and free device promotions, expanding its C-Band network, and focusing on convergence of services. By leveraging AI tools in stores and call centers, Verizon hopes to retain existing customers and attract new ones. While facing challenges, the company remains proactive in addressing customer concerns and improving service quality.