HP has partnered with Reincubate, a leading edge AI and audio-video processing company, in a multi-year collaboration aimed at improving on-device video and video conferencing features on HP laptops. By integrating Reincubate's AI video technology directly into HP's hardware, the goal is to enhance digital collaboration experiences for users.
This partnership leverages HP's next-gen AI PC NPUs to deliver more immersive and secure video conferencing capabilities. With all AI processing of video and audio localized on the NPU, the collaboration ensures efficiency and security for users.
- Guayente Sanmartin, Senior Vice President & Division President, Commercial Systems & Display Solutions at HP, April 2025
NPUs (neural processing units) are revolutionizing AI-powered performance in laptops, offering faster speeds, enhanced security, and improved connectivity. By offloading AI tasks from the CPU and GPU, NPUs increase efficiency and extend battery life, a trend already embraced by tech giants like Apple, Samsung, and Google.
