Once heralded as the “front page of the Internet,” Digg is set to make a comeback under the guidance of its original founder, Kevin Rose, alongside Reddit co-founder Alexis Ohanian. With a vision to rekindle the spirit of online discovery and foster a vibrant community, Digg aims to embrace new technology while prioritizing genuine interactions among users.
After experiencing significant decline following a controversial redesign in 2010, Digg has a rocky history that includes being split into multiple parts and changing ownership several times. However, the recent advancements in artificial intelligence have provided Rose and his team with a renewed sense of opportunity to revitalize this iconic platform.
In Rose's words, “We’ve reached an inflection point where AI can become a helpful co-pilot for users and moderators, enhancing rather than replacing human interaction. This will enable users to delve deeper while alleviating the repetitive duties of community moderators.”
The strategy for the new Digg involves leveraging AI to handle spam filtering and toxic content moderation, allowing human moderators and users to concentrate on discovering and sharing engaging content from around the web.
Rose will take on the role of Board Chair and chief advisor, while Justin Mezzell, who boasts over 15 years in tech with experience at Google, Facebook, Twitter, and PayPal, will step in as CEO. They will be joined on the board by Ohanian and Tony Conrad from True Ventures, marking a partnership that aims to nurture Digg's resurgence.
To stay updated on this revitalized platform, interested users can visit the Digg home page, where they can sign up for notifications about early access invites and engage with current posts.
Kevin Rose (left) and Alexis Ohanian (right)