Meizu, a prominent name in the smartphone industry, is gearing up to make a significant return to the global market at the Mobile World Congress 2025 in Barcelona, Spain. Attendees can look forward to the unveiling of a new flagship smartphone, alongside a selection of innovative products designed to enhance the user experience.
Meizu's MWC 2025 invitational poster
The highlight of the event will be the launch of the flagship phone, complemented by two additional smartphone models, a range of AIoT devices, and progressive AI software integrations expected to elevate Meizu's smartphone capabilities. The tech manufacturer is also set to showcase its latest innovations, including AI smart glasses, smart rings, and other cutting-edge gadgets.
This marks a remarkable shift for Meizu, which announced its withdrawal from the smartphone sector approximately a year ago in favor of focusing on AI-driven technologies. However, following a partnership with Polestar, the company has reintroduced a few models that primarily targeted the Chinese market. Meizu’s participation at MWC this year indicates a renewed interest and commitment to the global smartphone scene, suggesting it still has much to offer in this competitive arena.
