The iPhone SE 3 for reference. | Image credit – PhoneArena
Apple has always been known for its innovative products, but one area where they may need to improve is their naming convention for the iPhone. With the release of the iPhone 12, followed by the iPhone 13, iPhone 14, iPhone 15, and iPhone 16, it's clear that there is a pattern. However, the introduction of the iPhone 17 brings up concerns about consistency and clarity in naming.
OnePlus 13, Xiaomi 15, and even the Google Pixel 10 Pro Fold are all examples of how naming can impact consumer perception. The iPhone SE lineup has also had its share of naming confusion with versions released in different years.
Exploring the impact of smartphone naming. | Image credit – PhoneArena
Companies like Apple, Google, and Samsung are reevaluating their naming strategies to ensure that their products stand out in a competitive market. The Pixel 6 series, for example, faced challenges due to connectivity issues stemming from the use of a non-qualcomm modem. This highlights the importance of not just the product itself, but also how it is presented to consumers.
Whether the iPhone 16E becomes a reality or not, one thing is clear – naming matters in the world of tech, and companies would do well to consider the impact of their choices on consumer perception. Stay tuned for updates on the future of Apple's iPhone lineup.
