Apple is taking a new approach towards increasing its revenue with the introduction of subscription services. While the iPhone continues to be a major money-maker for the tech giant, services like Apple TV and AppleCare are becoming significant contributors to its bottom line. The recent move to make Apple TV available on Android devices and changes to the AppleCare subscription model are clear indicators of Apple's strategy to tap into new income streams. Additionally, the introduction of iCloud+ perks and potential subscription services for Apple products like Apple Intelligence show a shift towards a subscription-based business model. This trend is not unique to Apple, as competitors like Samsung and Google are also exploring subscription services to drive revenue growth. It's evident that we are moving towards a subscription-centric future in the tech industry.