Tecno has forged a partnership with the University of Leeds and Dar Al-Hekma University to improve skin tone representation for consumers in Saudi Arabia. This collaboration focuses on research and innovative techniques to better reflect the diversity of skin tones in mobile imaging technology, reinforcing Tecno's commitment to advancing inclusive smartphone solutions.
The company is deploying its AI-driven Universal Tone technology, which is designed to capture the wide array of human diversity, especially in emerging markets. The initial research centered around Saudi consumers is poised to expand into other Middle Eastern countries, ensuring that Tecno's image processing algorithms are tailored to the unique cultural and physical attributes of the region's diverse population.
