Samsung has officially rolled out an enhanced version of its voice assistant, Bixby, as part of the One UI 8.5 beta. This significant update aims to transform Bixby into a more intelligent and interactive conversational assistant, designed to facilitate seamless device control and improve overall user experience.
A New Era of Intuitiveness
Since the launch of our first AI-enabled smartphone in 2024, Samsung has been dedicated to creating user-friendly devices that leverage AI technology. In an effort to enhance daily interactions, we have reimagined Bixby's functionality to foster natural dialogue and streamline device operations.
— Won-Joon Choi, Chief Operating Officer, Mobile eXperience Business at Samsung Electronics
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Could This Mean Samsung's Shift Away from Google?
Considering Samsung's historical reliance on Google AI, this move indeed suggests a strategic pivot. Utilizing a competing service like Perplexity signals that Samsung may no longer be fully dependent on Google.